It's funny that Jesse Russell should lament
the paucity of frozen yoghurt joints here in Madison today at Dane 101 and notes the opening of a Red Mango
frozen yoghurt store on State Street. Whilst traipsing about earlier today, someone from Red Mango was giving out free samples on one corner while another woman handed out flyers across the street. I took a flyer and saw that the Red Mango folks proudly proclaim that their yoghurt is 100% natural and completely non-fat. I immediately threw the flyer and its attendant coupon in the trash.
What crap. Is this stuff made from soy milk? Since when are denuded dairy products natural? Milk naturally has fat in it. If it ain't broke, don't fix it. And check out the specs on their cocoa flavor. The "flavor profile" is that of "Rich Cocoa Bean". Naturally speaking, cocoa beans have fat in them. Check out the Wikipedia page
for them: "Cocoa bean (also cacao bean, often simply cocoa and cacao) is the dried and fully fermented fatty seed of Theobroma cacao
". The **fatty** seed. Take out the fat and you don't have a rich cocoa bean anymore.
On another note, I recall a story that a friend told me. He too works in IT and back when the Peacemeal vegetarian restaurant was open, he took some of his co-workers from India there for lunch. As my buddy recalls it, they were rather dismayed that a vegetarian restaurant seemingly did nothing other than offer faux meat dishes. I can't say I blame them. I went to an Indian restaurant in Chicago a few years back that was vegetarian and had me an uthappam which was excellent. Nowhere on the menu were there dishes traditionally made with meat labeled in such a way as to reassure erstwhile vegetarians that you really can go home again. This is because they served foods that were invented meatless in the first place, not transmogrified to console those who have exorcised meat from their diet.
Unfortunately, the new vegetarian restaurant here in Madison, The Green Owl
carries on in the worst tradition by combining meatlessness with Orwellian doublespeak. For instance, there are "vegan crabcakes". Just as Kraft ought to be chastised for daring to put the word "cheese" on a Velveeta box, so too for The Green Owl. It's not a crabcake if there's no crab in it. What exactly goes into such a culinary atrocity? I don't know as their menu doesn't elaborate. Then we have the Vegetarian Meatball Sub with "eggplant meatballs". No meat, no meatball. Being the Italian beef lover that I am, I am especially appalled by the Vegetarian Italian Beef made with wheat gluten. There's no beef within miles of one of these things so why is the word "beef" in the menu? And don't get me started on Vegan Schnitzel.
Why does chef/proprietor Jennie Capellaro feel the need to engage in such semantic foolhardiness? If there's no beef in it, don't use the word "beef" to describe your sandwich. Call it an "Italian Wheat Gluten" instead and stop trying to fool people into thinking that there is even the most tenuous link between what you serve and what millions of people in Chicagoland proudly eat every day. I had enough of this kind of bullshit when George Bush was president. You know, back in the days when torture wasn't torture.