14 February, 2004

Wisconsin in the News

Courtesy of the AP:

SHEBOYGAN, Wis. - Sheboygan, known best for its bratwursts, also is among the top spots in the nation to find young, wealthy bachelors, a new rating says.

Teasley, a New York City marketing firm, rated the Sheboygan area fourth in the nation, behind No. 1 San Francisco-Oakland-San Jose, Calif.; second-ranked Anchorage, Alaska, and No. 3 Washington, D.C.-Baltimore.

"If you're a single woman and want to be able to afford a house and a household and have a lot of single men to choose from, that's the place to be," Brian Teasley, president of the firm, said Friday.

But some of the area's single women said the rating came as big news to them.

"I work in a bar and obviously I get hit on, but I don't see any single, rich men," said Jenny Stengel, 23, of Sheboygan, a bartender at the Penn Avenue Pub. "That really surprises me."

"I haven't met any of these men," said Abby Hawe, a "twentysomething" single woman from nearby Cedar Grove. "I think that the guys who have this money are the kind of guys who go hunting or snowmobiling a lot — they don't come across as somebody who has a lot of money."

Teasley created a "golden ratio" for each metropolitan area, using U.S. Census Bureau (news - web sites) figures and other factors, such as cost of living and the ratio of single men to single women.

Sheboygan's golden ratio, as calculated by Teasley with additional data from a firm called GeoLytics, is 180 percent, meaning there are 18 single men ages 25 to 34 available for every 10 women in the same age group.

Sheboygan also ranked first in adjusted median income, where median salary is factored in with cost of living, so men living here have more income to spend.

"If you are a woman who likes football, or a woman who likes rich, single men who like football, Sheboygan might be heaven for you," the report says. "But you will have to be a Green Bay Packers fan — of course."

Brian Smith, 25, of Sheboygan, said the large number of high-end golf courses, resorts and pricey subdivisions in communities around Sheboygan County, not in the city itself, probably figured prominently in the high rating.

"You've got a lot of classy stuff around here," he said.

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