18 February, 2025

An oasis of flavor: Seven Select Salt & Vinegar Kettle Chips

Just when I think I've tasted every brand of salt & vinegar chips on store shelves in my world, I stumble upon another one.

My most recent sample comes courtesy of 7-Eleven. I found it at the Belvidere Oasis last month when I was driving home from Chicago. To be honest, I am not sure if we have 7-Eleven's here in Madison anymore or not.

Checking the internet...

Well, we do have one. Just one, apparently, and it's on University Avenue. You'd think that I would have known this since my bus goes right by it. My brain was struggling to recall if there was ever one of their convenient stores on Regent or Park Street and it slipped my mind.

Anyway, as I was grabbing the bag, I questioned whether or not I had eaten these before. Was I having a kind of flashback to discovering salt & vinegar chips at the most prominent convenience store in Madison, Kwik Trip? A quick search of the blog revealed no evidence of ever having sampled 7-Eleven's chips and so here we are.

We have had Piper for nearly 12 years and it's only been in the past couple months that she has taken to hopping onto the dining room table and poking around. Sampling people chow is also a recent phenomenon for her and, in this case, she got a lick in before I scolded her for being naughty and shooed her away.

The chips were a medium dark yellow with the occasional brown spot. Oil was the most prominent aroma but I also caught a little spud and a hint of vinegar.

Being kettle chips, they had a mighty big crunch. I tasted salt first. These had a fair bit more than your normal chip, though they weren't quite at a Dead Sea level of salinity. The vinegar too was at an elevated dosage. Much tangier than most salt & vinegar chips and those at the bottom of the bag were at Vitner's strength. Impressive. Beneath it all was some earthy potato flavor. Even when I chewed a mouthful into a paste and let the glob sit on my tongue, I tasted very little spud sweetness.

These were some very tasty chips. They were plenty salty and had a really nice vinegar tang. Stronger than most even if not of Xenomorph blood strength.

Almost forgot. I scanned the shelves for a non-kettle version of these chips but didn't find one.

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